Your EU Legal Representative for Fintech, Software and Intellectual Property

The EU-Mercosur Agreement, provisionally applied from May 2026, eliminates 92% of tariffs on Mercosur exports to the EU. For Argentine companies, this means preferential access to the European market of 450 million consumers, gradual elimination of non-tariff barriers, protection of geographical indications and greater legal predictability. We help you leverage these benefits while ensuring legal compliance in the EU.

Yes. We handle the entire EUIPO process: comprehensive prior-art search, application filing, office action responses and opposition defense. The European Union Trade Mark (EUTM) protects across all 27 member states with a single application. The typical process without opposition takes 4-6 months. We coordinate with Argentina's INPI to ensure your IP strategy is coherent across both markets.

GDPR (General Data Protection Regulation) applies to any company processing data of European citizens, regardless of where it is located. For Argentine companies, this means that if you offer services to customers in the EU —especially fintech, SaaS or e-commerce— you must comply with GDPR: explicit consent, impact assessments, 72-hour breach notification and, in some cases, appointing a DPO. Non-compliance fines can reach 4% of global annual turnover or €20 million. We help you implement the necessary measures and can act as your representative before the Spanish DPA (AEPD).

Yes, in several scenarios: if you register EU IP, if you deploy AI systems in the EU (the AI Act requires a representative for non-EU providers), if you process European citizens' data at scale (GDPR requires a representative in some cases), or if you need local legal presence for business operations. We serve as your official EU representative from Madrid.

Argentina has the third largest fintech ecosystem in Latin America, with 383 local companies in 2024 and a 15.3% annual growth rate since 2020. We understand the dominant verticals —payments and remittances, lending, crypto, insurtech and enterprise financial management— and the regulatory challenges they face when expanding to Europe: payment licences, open banking, PSD2 compliance, GDPR and the AI Act. Our experience in European technology law allows us to translate these requirements into clear product decisions.

We schedule calls during Argentine business hours. Our team is available 10am-4pm Madrid time, covering 6am-12pm Argentina time.

Yes. We prepare the legal documentation needed for European investment rounds: review and adaptation of shareholders' agreements, investment contracts, term sheets under European law, and structuring of instruments such as SAFE or convertibles. We coordinate with European investors and their legal advisors to ensure a smooth process.

If you already have trademarks or patents registered in Argentina with the INPI, we coordinate your protection strategy in Europe. We can invoke Paris Convention priority rights (6 months from the first Argentine filing for trademarks, 12 months for patents) to extend your protection to the EU. We manage the EUIPO filing and maintain coherence between your Argentine and European registrations.

We regularly work with Argentine companies in: fintech (payments, lending, crypto), software and SaaS, e-commerce, insurtech and agri-tech. The common denominator is the need to protect IP and comply with European regulations when expanding to the single market.

EUIPO fees for an EU trademark in one class are €850 (electronic application). Each additional class costs €50 (second) and €150 (third and subsequent). Add professional fees for prior-art search, application drafting and procedure management. The typical total cost for an unopposed registration ranges from €1,300-1,500.

Yes. We offer Data Protection Officer (DPO) as a Service for Argentine companies processing European customer data. Anisa García, A2 partner, is a certified DPO (AEPD nº 189.908) and president of ASALMA. This service includes impact assessments, records of processing activities, breach management and representation before the AEPD.