Why French Companies' Transatlantic Expansion Needs an Active European Legal Team
France is the EU's second-largest services exporter to the US and the second-largest European investor in the UK. Groups such as LVMH, Sanofi, TotalEnergies, Airbus, Michelin, Schneider Electric and BNP Paribas have significant operations in English-speaking markets. In this process, the European legal team must manage the IP portfolio, GDPR compliance and EU-side contracts while the US or UK lawyer manages the local part.
- Transatlantic IP coordination — Unified EUIPO + USPTO + UKIPO strategy managed from Madrid
- GDPR for US/UK customers — Compliant management when processing EU citizens' data
- Contracts in English — Drafting under Spanish/EU law with Common Law-compatible clauses
- Pre-entry structure — IP holding, optimal internationalisation vehicle
- Post-Brexit specialised — UKIPO trademarks, UK-EU DPAs and contract adaptation
- Works entirely in English — Direct communication with your US and UK teams
The European Dimension of French Transatlantic Expansion
The expansion of French companies to the US, Canada and UK requires managing two jurisdictions simultaneously. While local counsel handles the US/UK side, the European legal team must maintain:
- Active European IP portfolio — EUTMs, national trademarks and European patents must be renewed, monitored and defended during expansion. Before filing at USPTO or UKIPO, a global IP strategy review from Madrid is advisable
- GDPR in a transatlantic context — If the US subsidiary processes data of EU citizens, the GDPR still applies. We manage DPAs with US cloud providers, SCCs, and the transition to the EU-US Data Privacy Framework
- Transatlantic contracts — Distribution, technology licence and SaaS agreements with choice-of-law clauses, arbitration forums (ICC, AAA, LCIA) and jurisdiction-specific provisions
- Post-Brexit: the UK market is different — EUTMs no longer protect in the UK since 2021. We manage UKIPO conversions, IDTA/Addendum agreements for EU-UK data transfers, and contracts with English law clauses
Common Use Cases
French luxury company launching in the US and UK
- USPTO and UKIPO trademark registrations before commercial launch
- Privacy Policy and Terms of Service compatible with CCPA/GDPR and UK GDPR
- Distribution contracts with US and UK department stores
- IP enforcement against parasitic registrations in the US
French pharmaceutical group with a Canadian subsidiary
- CIPO trademark registration (Madrid Protocol)
- Patent licence contracts with the Canadian entity
- EU-Canada data transfers (PIPEDA compliance)
- AI Act compliance for AI-assisted diagnostic tools
French B2B SaaS entering the Anglo-Saxon market
- EU IP portfolio review before expansion
- Master Service Agreement and DPA in English to international standard
- GDPR compliance for US and UK customer data
- Optimal corporate structure for the US subsidiary
Related Services
- Intellectual Property — Full IP protection in Spain and the EU
- AI Regulation and Data — AI Act and GDPR compliance
- International Growth — Legal structures for new markets
- Europe → Latin America — If you also plan to expand into LATAM